The Political Brain – A Must Read
August 27, 2007

I’m not going to write a genuine review of Drew Westen’s The Political Brain. But if you’re a Democrat or a Liberal or a Progressive or someone suffering from a related disease, you have got to read this book.

The subtitle is “The role of emotion in deciding the fate of the nation” and the guy lays out an absolutely convincing case about who wins elections and why, and shows how to win.

[From the cover blurb.] Westen is a clinical, personality, and political psychologist, and Professor in the Departments of Psychology and Psychiatry and Behavioral Sciences at Emory University, as well as the founder of Westen Strategies, a political and corporate consulting firm.

Disclaimer: I’m on page 145 of a book that’s over 450 pages. But the guy is just so spot on over and over again that I don’t hesitate to recommend the book.

What he says just feels absolutely right. Get it from the library. Hide in a corner of the bookstore and read. If nothing else, read starting at the bottom of page 129 the response he suggests Gore should have made to Bush in their first debate when Bush called Gore a liar. We’d be living in a different world if Gore had actually responded as Westen suggests.